ExactTarget announces the release of its second Executive Alert,Letters to the C-Suite. This new resource features personalized letters written from 13 of the industry’s top thought leaders offering advice on how to emerge successful despite next year’s challenges. It’s your source for marketing wisdom in 2009.
ExactTarget’s second Executive Alert, Letters to the C-Suite: Sage Marketing Advice for Uncertain Times, offers insight and advice on what to focus your attention on this year and how to prepare for the challenges that lie ahead.
Letters to the C-Suite is a compilation of letters from 13 experts across a range of verticals who provide a broad perspective on how to tackle important issues beyond just email. Contributors include:
• Rohit Bhargava, SVP at Ogilvy PR, Author of “Personality Not Included”
• Pete Blackshaw, Executive Vice President of Digital Strategic Services, Nielsen Online
• Hunter Boyle, Managing Editor, MarketingExperiments Journal
• Rex Briggs, Chief Executive Officer, Marketing Evolution and Author of "What Sticks"
• Ann Handley, Chief Content Officer, MarketingProfs
• Joseph Jaffe, President, crayon and Author of "Join the Conversation"
• Jeanne Jennings, Author of “The Email Marketing Kit”
• Aaron Kahlow, Founder of the Online Marketing Summit
• Kelly Mooney, President and Chief Experience Officer, Resource Interactive
• Jeanniey Mullen, CMO, Zinio and VIVmag, Founder of The Email Experience Council
• Andy Sernovitz, Chief Executive Officer, GasPedal and Author of "Word of Mouth Marketing"
• Stefan Tornquist, Research Director, MarketingSherpa Inc.
• Steve Yastrow, Author of “Brand Harmony”
Letters to the C-Suite: Sage Advice for Uncertain Times is your source for marketing wisdom in 2009. Download the Executive Alert today!