Breakout Sessions: Content: Wednesday, October 14
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| 8:30am - 9:30am |
 Righting Your Copywriting
Words matter! In this session, you'll learn copywriting tips & tricks to boost responses across email, text messages, and landing pages.
Panelists: Jeff Cram, ISiteDesign | Wayne Geyer, WayneGeyer.com
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| 9:45am - 10:45am |
Designed by Success
Our panel of Photoshop fanatics, illustrious illustrators & dynamic designers share the latest & greatest on the visual elements that are turning heads - and increasing conversions - with every email.
Panelists: Bill McCloskey, Email Data Source | Lisa Harmon, Smith-Harmon | Mike Corak, Mighty Interactive Tim Siukola, ExactTarget
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| 11:00am - 12:00pm |
Stand & Deliver
Join our panelists as they explore the deepest, darkest recesses of AOL, Gmail, Hotmail, Outlook & YahooMail. If your messages aren't getting through, this is the session for you!
Panelists: Michelle Eichner, Pivotal Veracity | Jamie Tomasello, CloudMark | Phil Schott, ExactTarget
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| 1:30pm - 2:30pm |
Research Survey Says!
Confused by all the marketing research out there? Never fear! This fearless panel will dive headfirst into the data and extract insights that will help you boost one-to-one marketing performance in the year to come!
Panelists: Morgan Stewart, ExactTarget | Stefan Tornquist, MarketingSherpa | Julie Katz, Forrester
Rebecca Lieb, eConsultancy
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