Whether you're an email marketing novice or a seasoned expert, we're offering hands-on pre-conference training that will help make the most of your digital one-to-one communications. Join us before the conference for Foundations or Innovations Training.
Free Shuttle Transportation to Training Facility
Free transportation will be provided during the hours 7:00 – 8:00 am from the Westin hotel outside the main lobby to the training facility at University Place on IUPUI's campus. For those providing their own transportation, please arrive at University Place no later than 8:15 am.
Sunday, September 21st
| 4:00 pm - 7:00 pm |
Registration |
Monday, September 22nd
| 7:30 am - 2:00 pm |
Registration |
| 4:00 pm - 7:00 pm |
Registration |
| 8:30 am - 4:00 pm |
ExactTarget Foundations and Innovations Training Sessions |
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Foundations Training
Overview
New to ExactTarget? If you're looking to gain a solid understanding of all the features available to you, join us for our Foundations Training. During this hands-on, highly interactive session, our training specialists will equip you with all the skills necessary to execute a flawless one-to-one marketing program.
Who Should Attend
Brand new users of ExactTarget; users that are ready to get into the application and learn ExactTarget from start to finish
Curriculum
In the morning, we'll cover the essentials of content creation, subscriber and data management, and performance reporting. The afternoon sessions will include a strategic workshop, introduction to the advanced solutions available with ExactTarget, and a session with our product managers on what's new and cool. You'll walk away with a rock-solid foundation to make the most of ExactTarget!
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Innovations Training
Overview
Are you ready to take the next step with ExactTarget? Join our experts for a hands-on, highly interactive day of training on advanced concepts that will equip you with the skills necessary to execute comprehensive solutions for your own program.
Who Should Attend
Seasoned users of ExactTarget; users who are ready to take their email program to the next level
Curriculum
We've got a day for you! First, join our strategy experts to learn how to define, measure, and act on subscriber engagement. Next, you'll get hands-on experience in the ExactTarget system as we teach you how to use our marketing automation tools to execute complex use cases–like a remarketing or drip campaign. We'll round out the day with our product managers as they teach us about what's new and cool with ExactTarget.
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