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Microsoft CRM

You’ve got CRM data.  Use it to improve your bottom line with ExactTarget for Microsoft Dynamic ™ CRM.

Creating compelling one-to-one digital communications that leverage your Lead, Contact, and Account data doesn’t have to be a difficult endeavor. ExactTarget’s integration with Microsoft Dynamics CRM lets you manage and automate a wide variety of marketing campaigns—without the hassle of data synchronization. The powerful integration of Microsoft’s data management tools and ExactTarget’s powerful send engine and email creation tools lets you deliver messages that deliver results.

The ExactTarget Solution

The seamless integration of Microsoft’s data management tools with ExactTarget’s powerful email creation tools and send engine lets Microsoft Dynamics CRM users deliver messages that deliver results.

An integration with ExactTarget and Microsoft Dynamics CRM lets you:

  • Automate.  Create date and event-based workflows that execute automatically.
  • Extend. Extend personalized, relevant, one-to-one communications from email to the web with ExactTarget’s Landing Page functionality.
  • Personalize.  Reinforce subscriber relationships with personalized emails on behalf of your Lead, Contact, and Account owners.
  • Analyze. Use real-time tracking results to send follow-up messages to an engaged group of subscribers.

ExactTarget and Microsoft Dynamics CRM Integration 

View the Microsoft Dynamics and ExactTarget Video to Learn More

(Live Streaming WMV file, requires Microsoft Media Player )

Download the Microsoft Dynamics CRM Customer Solution Case Study 

From straightforward integration and multiple deployment options to simplified customizations and integrated workflows, learn how ExactTarget for Microsoft Dynamics CRM unlocks the power of your data.

Download the Cold Stone Creamery® Case Study 

Learn how ExactTarget Consulting Partner Customer Effective helps Cold Stone Creamery® leverage its CRM data to deliver targeted messaged through custom Microsoft Dynamics CRM workflows.

Download the Dixon Hughes Case Study 

Discover the Dixon Hughes approach to creating, delivering, and tracking relevant email messages driven by CRM data. Using Dynamic Content functionality, the company deploys personalized messages on behalf of Lead, Contact, and Account owners.

Want to learn more? Schedule a demo today.

Related Resources

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