Social Forward makes it easy for your subscribers to engage with and share your email marketing messages through a new suite of sharing capabilities. By giving your customers the power to share your messages, you can extend the reach of your marketing messages, drive deeper engagement with customers and their online communities, and build your subscriber list. 
Social Forward is comprised of the following three parts:
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ShareThis Integration. Our integration with ShareThis makes it easy for your subscribers to share content to over 20 online networks and communities while providing you the metrics you need to create a strategy around your social content. Identify top networks, content, and subscribers for sharing and quantify the results of your strategy.
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Direct to Social. Our Direct to Social capability is a simple way for your subscribers to share content with the click of a button. Allow your subscribers to share content directly to Facebook, Twitter, MySpace, LinkedIn, and many other online communities.
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Forward to a Friend. Allow your subscribers to share your message directly with their friends via email. Forward to a Friend enables subscribers to include a personal note about your message and send it on to their friends via email. You'll be able to track how many times your message was forwarded and how many new subscribers you've gained as a result.
Tracking metrics provide the data you need to improve the results of your social networking strategy, as well as prove the effectiveness of your existing campaigns. With Social Forward, your subscribers now have the power to instantly share their brand experience with their entire social network-and you have the opportunity to become a trusted member of their online community