ExactTarget’s Enterprise Edition is ideal for large, diverse organizations seeking centralized control and compliance of their one-to-one communications. Our Enterprise Edition not only gives you a 360° view of subscriber data and communication preferences, it also lets you manage all your one-to-one messaging (i.e. email, mobile, social, sites) from a single, integrated platform.
Highlights of ExactTarget's Enterprise Edition
Learn how our powerful toolset can help global, multi-brand, or distributed sales enterprise organizations send targeted, relevant multi-channel communications that increase sales, strengthen customer relationships, and optimize their marketing investments.
With ExactTarget Enterprise, you get:
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Brand Control. Corporate marketers can ensure only current and approved content is distributed across the enterprise. And with ExactTarget’s sophisticated permissions and role functionality, they can decide exactly which users have access to specific pieces of content.
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Collaboration. With ExactTarget’s patent-pending sharing tools, not only can corporate push content down, but end-users can also share successful assets and messages back up or across the enterprise.
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Regulation and Compliance. Maintaining brand integrity is often essential for regulatory compliance. Our user-permission tools ensure individuals can perform only the specific actions allowed by administrators. For example, you can grant users access to a library of content they can view and send to their audience, but restrict their ability to modify what’s already been approved by corporate. Administrators can achieve even more control by directly sending messages on behalf of the relationship owner.
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360° Subscriber View. All of your subscriber data is stored at the corporate level, giving corporate and end-users access to all the rich customer information you’ve gathered. With a complete view of your data, you can increase message relevancy, discover new cross-sell/up-sell opportunities, and avoid risky data-synching issues.
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True to Permission. Get complete control over your opt-in/opt-out process and ensure compliance with each individual’s preferences. Our powerful integration tools aggregate all subscriber permission data into one centralized location, and our filtering technology gives administrators control over exactly which subscribers each business unit can access.
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Integrated One-to-One Platform. Communicating with your subscribers on a personal level means using the messaging channels they prefer. Our Enterprise Edition lets you manage and track one-to-one messaging across multiple mediums (i.e. email, mobile, social, and sites) in a single, integrated platform.
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Go Global. The Enterprise Edition features a full range of international messaging capabilities so you can send emails in foreign languages based on your audience. And with our robust, real-time tracking and graphical enterprise-level reporting, you’ll have complete visibility into the success of your marketing programs at home and abroad.
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Efficient Automation. Save time spent on repetitive, manual processes with our comprehensive set of automation tools. Whether you’re automating data imports/exports, drip-marketing campaigns, or triggered/transactional messages, now you can streamline all your one-to-one marketing processes within one single console.