Today, subscribers expect communications that are not only relevant, but are delivered when and how it best meets their individual needs. Packed with revolutionary segmentation, customization, and integration tools, ExactTarget's Advanced Edition is designed to withstand the rigors of the most sophisticated marketers—and the most demanding consumers.
Whether you're a high-volume sender searching for a powerful email engine or a savvy marketer ready to achieve the next level of relevant one-to-one marketing, the Advanced Edition rises to the occasion with powerful tools to deliver digital communications at your subscribers' request.
Highlights of ExactTarget's Advanced Edition
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Interactions. From remarketing campaigns to price drop alerts, our triggered messaging capabilities allow you to glean more value from every customer interaction.
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Content. Whether it's storing coupon barcodes or leveraging the HTML code your design team provides, the Advanced Edition provides marketers with tools to build highly sophisticated emails. Take advantage of our web landing page capabilities to extend your marketing campaign from open through click.
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Subscribers. Whether segmenting millions of subscriber records or growing your opt-in list with our viral marketing tools, the Advanced Edition makes it easy to manage all your subscriber data and maximize your marketing ROI.
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Delivery. Benefit from our industry-leading deliverability and monitoring assistance, content and list detectives, and other tools to ensure compliance and maximum deliverability for your business-critical messages.
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Tracking. Robust, real-time tracking and graphical reporting ensure results can be analyzed to drive future campaign improvements. And the Advanced Edition provides a single console to track and report on all your digital communications, including marketing and transactional messages.
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Integration. Seamless integrations with Salesforce.com and Microsoft Dynamics
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CRM ensure Advanced Edition users can best leverage their CRM data. Access to our open, flexible APIs means digital communication efforts can be truly automated, freeing up time and resources for busy marketers.