Conference Agenda: Schedule at a Glance

Success By Design. It's far more than our 2009 conference theme - it's the very foundation of our business and a mindset shared by over 450 ExactTarget employees who help our clients achieve success. Last year at Connections, Co-Founder and CEO Scott Dorsey and COO Scott McCorkle unveiled the Subscribers Rule! philosophy, 3sixty online client community, and top 10 product innovations.

Now, this energizing duo returns to share the latest ExactTarget success stories, including 34 consecutive quarters of growth, over 13,000 members on 3sixty, and details about the launch of ExactTarget Global. But that's only the beginning. They'll also discuss the importance of strategic design in our personal and professional lives, highlight 3sixty enhancements that help clients be more successful, discuss the product roadmap - and make an exciting announcement about the design of ExactTarget's own user interface.

"David" often defeats "Goliath"; but only when he changes the game. Both Goliath market leaders and David market start-ups can leverage the valuable strategic insights offered in Malcolm Gladwell's best-selling book, Outliers: The Story of Success. During his keynote presentation, Malcolm will talk candidly about why some people excel and others don't, and why some people succeed, living remarkably productive and impactful lives, while so many more never reach their full potential.

New behaviors - creating, sharing, influencing - forever blur the roles of producer and consumer, celebrity and average citizen, authority figure and long tail tastemaker. The magnitude of change is significant and a radical imperative emerges: open up or risk losing relevance with your customers. In this session, Kelly will discuss the strategic framework from her book, The Open Brand, through illustrations on how to embrace these changes and amplify the power of the digital channel through On-demand, Personal, Engaging, and Networked experiences. Are you O.P.E.N. to the possibilities?

Enjoy cocktails, heavy appetizers, and music while exploring the great art collections at the Indianapolis Museum of Art.

One of the most famous brands in live comedy that has spawned the comedic careers of greats such as Tina Fey, Mike Myers, Martin Short, Stephen Colbert, Bill Murray, and tens of others. Enjoy this improv act, taking place at the Murat Theatre.

This double Grammy-Award-winning alternative rock group will rock Indianapolis' Murat Theatre with its hits "Istanbul (Not Constantinople)", "Particle Man", "Birdhouse in Your Soul", among many others.

Three design teams compete. Only one can win! Over the past two months, design teams from ExactTarget, Mighty Interactive, and Smith-Harmon have redesigned and deployed their take on emails for three different ExactTarget clients. Join MarketingExperiments as they share the results of each battle as measured by clicks and conversions.

Join us for a lively and interactive discussion with some of today's leading one-to-one authors as we discuss the future of email, mobile, social media, and more. Come armed with questions as we gaze into our crystal ball to see the future of one-to-one marketing.

Marlee Matlin struggled all her life to connect with people, often fighting against anyone who tried to hold her back. The Academy Award and Golden Globe winning actress shares the illuminating, moving, and often surprising story of how she defied all expectations to become one of the most prolific, beloved, and respected actresses of our time. Her story will amaze and inspire you.